It is an all too common problem;leaders trying to execute to many things and not doing any of them effectively and thus missing their goals. Our current 2009 Health Care Reform is providing another lesson for business leaders throughout the world;
Posts Tagged ‘how to’
19 Jun
Is “fleece throwing” the best way to launch your solution in the marketplace?
I have lived through some product horrible launches and often I was to blame for poorly executed launches. The product came out of engineering late, sales was not properly trained, and our marketing failed to hit on time. So we soft launched and if the market embraced this new solution then we would do it the right way.
17 Jun
“Wet your sales team’s shields”… before they go into battle in your marketplace
Experienced warriors would wet their shields prior to battle in anticipation of the flaming arrows. In today’s economy, salespeople are now receiving a number of flaming arrows that were not a part of the sales process in prior years.
13 Jun
$84 million Greeting Card new product idea for Father’s day? …not so fast
The problems feel urgent, pervasive, and I am willing to pay to solve them…and that’s where most people blow it, because like me you assume and guess without market data.You may very well be willing to pay to solve this problem with a perfect solution designed just for this specific niche, however at this point you really do not know if others would be willing to pay to solve this problem.
31 May
Do you need to “Detox “your business before it can hit your goals?
As I went through the week of detox it made me reflect how a number of the businesses I have helped over the years needed to detox before I could truly help them. Businesses accumulate toxins and by not actively participating in their markets they lose their effectiveness and become sluggish. They find their gut and intuition is not producing desired results. As I reflect about the process I have used to help companies over the years I noticed they often followed a predictable series of steps
8 May
13 “old school” steps to hiring the right independent sales representative
So how do you hire the right ISR for you? Today there are many online tools to help you find ISR’s, from online rep finders to blogs and legal sites that even provide templates for ISR contracts. However sometimes the ways we did things prior to the internet, prior to the availability of so many tech based tools is still the best way. Below are the ten steps I learned to use over 15 years of experience on how to find top producing ISR’s.
5 Mar
As CEO Should you give yourself a “pink slip?”
At a recent T.I.E. event, a venture capital firm partner said “ by the time you change CEO’s, you are already twelve months late.”
23 Feb
Is your business bleeding?… Three back to basics triage steps to stop the bleeding
There are three back to basics business triage reviews I always asses. If you are not achieving your revenue targets your business is bleeding in one, or a combination of the below;
1. Product
2. The market
3. Your team
19 Feb
A backpacker’s advice when we feel lost in business…
I was sharing with a friend who is an avid backpacker that a number of clients feel lost in today’s economy. Today is unlike anything they have experienced before and they feel lost. The things that always “worked” before, do not seem to apply now. As we discussed this my friend Jim said “well you know what they teach backpackers? We teach backpackers when they are lost to; STOP.


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